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When Tele2 renewed its graphic profile, it needed to update templates and visual tools to ensure consistent communication. We were responsible for structuring, design adaptation and finalization of template packages for wide use.
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Tele2 is one of the leading telecom operators in the Nordic region, delivering high quality mobile telephony, broadband and business communications at competitive prices. The company is known for its innovation and focus on simplicity and customer satisfaction. By constantly developing its services, Tele2 contributes to driving digitalization and increasing accessibility in society.
Technology and IT
1000-5000
Tele2 modernized its graphic identity to strengthen its brand expression. But at the same time, a clear need arose: all internal and external templates needed to be updated to reflect the new profile. The challenge was to ensure consistent communication across a large organization with many users and different needs.
For the new identity to have an impact, a comprehensive set of templates was needed that not only looked good, but also worked smoothly in practice. The templates needed to be accessible to everyone and designed to be used in different contexts - from document production to presentations - without losing the brand's common thread.
Rehngruppen developed a comprehensive solution where each template was adapted to Tele2's new design system. Typography, colors, imagery and layout were updated to create a clear visual whole. The project was carried out in close collaboration with Tele2's marketing and communications team to ensure that the templates met both practical and strategic needs.
The result is modern and functional templates in Word and PowerPoint that facilitate day-to-day work and ensure a professional impression at every touch point. Tele2 now has a tool that saves time, improves quality and provides a stronger and more coherent visual expression - completely in line with their renewed brand strategy.
When Tele2 renewed its graphic profile, it needed to update templates and visual tools to ensure consistent communication. We were responsible for structuring, design adaptation and finalization of template packages for wide use.
For the new identity to have an impact, a comprehensive set of templates was needed that not only looked good, but also worked smoothly in practice. The templates needed to be accessible to everyone and designed to be used in different contexts - from document production to presentations - without losing the brand's common thread.
Rehngruppen developed a comprehensive solution where each template was adapted to Tele2's new design system. Typography, colors, imagery and layout were updated to create a clear visual whole. The project was carried out in close collaboration with Tele2's marketing and communications team to ensure that the templates met both practical and strategic needs.
The result is modern and functional templates in Word and PowerPoint that facilitate day-to-day work and ensure a professional impression at every touch point. Tele2 now has a tool that saves time, improves quality and provides a stronger and more coherent visual expression - completely in line with their renewed brand strategy.
When Tele2 updated its graphic identity, the need arose to adapt internal and external templates to ensure consistent visual communication across all channels. A comprehensive template package needed to be reviewed, streamlined and modernized. It was crucial that the templates worked seamlessly for different users within the organization and reflected the updated profile in a consistent and easy-to-use way.
Rehngruppen took a holistic approach to the project, focusing on structure, clarity and user-friendliness. Together with Tele2, the various needs, target groups and areas of use of the templates were identified. The work included adapting to the new design system, updating typography, colors and image styles, and developing document and presentation templates. Close cooperation with both the marketing and communication teams ensured high quality and buy-in from the organization.
The result is a comprehensive template package that is both functionally and visually consistent. With the updated templates, Tele2 has a powerful tool to ensure consistent brand communication, regardless of the sender within the company. The user-friendly format saves time and improves the quality of daily work. The work contributes to a stronger and more coherent visual expression - an important part of Tele2's modern brand strategy.
